NFT project from NIKE
The Nike sporting goods company is going to implement its NFT project.
The brand launches a Web3-platform of non-fungible tokens called “Swoosh”. Users of the platform will be able to buy, sell or exchange virtual shoes and clothes.
The platform will be launched on November 18, 2022, but the first digital collection should be released in January 2023.
In addition, it is assumed that users will be able to use the brand’s products in digital games and “other immersive experiences.”
The company will allow users to participate in a community competition. Each of the users will have a chance to win participation in the creation of a virtual product together with Nike and receive a percentage of the future sale of goods.